2008 Juergen Berentz and Yustina Sie founded berentz.net in Bandung,
Indonesia. The location of Bandung is internationally well-known for its
local fashion manufacturers and their factory outlet stores. It was a
natural decision to approach these fashion companies to offer them
professional eCommerce services. With years of experience in the
management of large garment factories Yustina Sie could quickly find
Juergen Berentz, an experienced software architect and senior web developer, took over the requirements analysis, design and implementation of the first projects. Already after one year it was time to hire more employees, especially since berentz.net developed into a Full-Service Web Consulting Firm offering the following services: design and implementation of eBusiness and eLearning projects, web development, operations, internet marketing, social media marketing, Facebook applications, hotline, customer service, customer loyalty programs, quality management and logistics.
Bandung, with its 3 million inhabitants is surrounded by high and peaceful mountains. The city, which is located in the highlands of Java, has a small international airport but is better reached by the motorway from the capital Jakarta, which is 120 km off Bandung. The climate in Bandung is very pleasant, as the city lies at an altitude of 700 meters above sea level. In the past, Bandung with its Art Deco architecture, was known as 'Paris of Java'. Now it is called 'City of Flowers', as a lot of flowers are planted and sold in the north of Bandung. The university city of Bandung is home to the Institut Teknologi Bandung, Universitas Padjadjaran, Universitas Parahyangan, and many other famous public and private universities. Therefore Bandung is the ideal location for high-tech companies, since many highly motivated and innovative professionals are available there. Bandung is also an invaluable weekend destination for the stress-troubled Jakarta residents. They enjoy the cooler climate associated with leisure activities in the mountains and they can't escape the specialties of Sundanese cuisine.