indigo trend - In early 2013 we started planing a new Online Fashion Shop. We selected teenagers and young women from urban regions of Indonesia. With the support of local students we conducted a markted analysis and asked for the interests and buying habits of our potential customers. We falled in love ourselves with the mix & match fashion, which is in Indonesia defined by various fashion styles and subcultures: Indie Fashion with a touch of Hipster or Vintage Look and a strong experimental character especially in the area of fashion accessories.
After working together with young fashion designers and styling enthusiasts we selected our first collection and launched indigotrend.com with an intensive online marketing campaign im June 2013.
Rumah Outlet - Popular Indonesian online shop offering clothing and accessories from a variety of fashion manufacturers, international and local labels. Since 2008 berentz.net is conducting the complete eBusiness, Internet Marketing, Social Media Marketing, Affiliate Marketing, Customer Service, Stock and Logistics. By mid of 2012 berentz.net released a complete Facebook Storefront, which allows to shop fashion items directly within Facebook. With this storefront Rumah Outlet is one of a kind in Indonesia. This new sales channel is very important for Rumah Outlet, especially if you consider, that Indonesia has worldwide the second largest number of Facebook users. As a pionier in the Indonesian Online Market Rumah Outlet was restructured completely in early 2012. The successful Multi Channel Sales principle was also expanded, so Rumah Outlet does not only sell its products in its Online Shop, but also uses channels like SMS, Blackberry, Online Chat and various other online platforms.
- One of the leading Indonesian fashion manufacturers with a
multi-level-marketing system. The whole Online Business, Internet
Marketing, Social Media Marketing, Hotline as well as the Logistics are
outsourced to berentz.net.